Hello

My creative life started before it had a name for it: passing graffiti black books around the neighborhood, competing spread-to-spread with other kids trying to outdo each other's lettering. That competitive, street-level eye for what actually grabs people never left,  it just found its way into client work. Over the years that's meant creative direction for names like AutoZone, BMW, and Def Jam, packaging and label work, pitch decks, and full brand builds for companies ranging from wellness brands to universities.

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Pop Foreman treats your brand like a machine that needs to run right, tuned, sharp, built to turn heads. That's not just a tagline. It's the same instinct I bring to a logo, a pitch deck, or a full identity system: nothing ships until it's dialed in.

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Outside the studio I paint, under  "K. Scott Cosme", my figurative work is rooted in the same neighborhood energy that shaped me as a kid — acrylics, spray paint, oil sticks, pencil, whatever the piece calls for. My paintings have shown and sold through galleries including the Montclair Art Museum.

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The two sides of what I do aren't really separate. Whether it's a brand system or a canvas, it's the same eye, the same instinct for what pops.  Just aimed at a different brief.