CULT of Individuality

Year:

2019

Collab & Specialty Merch Design
Ongoing design work for Cult of Individuality, producing assets for collaboration pieces and specialty merch — including slides and shades — across the brand's product line. Cult's NY-rooted, high-energy identity demands graphics with real punch: bold color, aggressive lockups, and a street-hardened attitude that holds up on product. Work spans the brand's signature crown-and-crest iconography through multiple colorways and collab executions, keeping pace with a brand that expects every asset to hit hard.